FINSMES
Populix, a Jakarta, Indonesia-based consumer insights platform provider, closed a US$7.7m Series A round of financing.
The round was led by Intudo Ventures and Acrew Capital, with participation from Altos Ventures and Quest Ventures.
The company intends to use the funds to reinforce its efforts to digitize the entire data collection process, to optimize existing products and release new services to enable anyone to make more informed decisions about their businesses, to recruit product and tech engineering experts to enhance data collection efforts, to initiate regional expansion by 2023 to neighboring Southeast Asian countries, building off its dominant position in Indonesia, with a focus on the Poplite product line.
Founded in January 2018 by Timothy Astandu, CEO, Populix is a technology-driven consumer insights platform, providing comprehensive research and data collection for businesses, institutions, and individuals to make more informed business decisions through quantitative and qualitative studies.