Venture partner Goh Yiping received The Peak’s magazine Power List 2017 award along with other industry honorees. Recognised for her achievements in the last decade, Yiping’s role in building up e-commerce in Indonesia was highlighted.
“By 2012, we facilitated about $10 million worth of transactions that originated from our site and was completed at our partners’ sites,” she says. All Deals Asia was acquired by Lippo Group in 2014. In the next three years, she helped Lippo Group to build from scratch Indonesian e-commerce site Matahari Mall. While it might look like yet another online shopping site, Matahari Mall presented a new concept for its time – Online-to-Offline.
“I emphasise three things: to keep reinventing ourselves to stay relevant, to experiment constantly, and to collaborate widely.”